Idea Factor Blog

The DNA Structure of Great Lead Generation

DNA

 

 

 

Great Leads can be broken down into several components.  Each, when combined in the proper sequence and process — will become a proven and predictive methodology keeping your sales funnel full with high quality leads. Read More

Are You Keeping Your Sales Pipeline Full?

Leads

 

 

 

 

 

 

 

AFTER delivering Qualified Leads in North America for three decades now — the biggest area of weakness we see is an empty pipeline.

What happens?

It’s simple.

As the qualified leads are coming in — the folks in your sales department are struggling to keep up with quotes and the business of SELLING.

More leads?

No no! We are too busy!

But suddenly the new clients are on board and there are no new leads so sales begin to slump. Now you have two time- frames that will slow you down:

  1. The start up time to launch a new lead generation effort
  2. Your average time to close

Our recommendation?

Slow — but steady.

It’s really important to make sure that there are always a steady stream of new opportunities to increase your chances of WINS and also to stop the gap between any customers you may lose along the way.

Hope the advice of our experience is of value to you in your decision — making process.

Happy Selling!

 

Cheryl Cappellano

www.idea-factor.com

1-866-384-2158

58,514 Qualified Leads produced for our Customers…oops…is that 2 more?

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